Professional counseling, coaching, and training services provided by Brent A. Heinze, LPCC (License 8589), are governed by the Board of Behavioral Sciences (BBS) in California.  Privacy policies follow BBS guidelines.

For Perspective Shift Colorado, Inc. (“we,” “our,” or “us”) with Executive Director Brent Heinze:

We’re a California-based nonprofit organization, and protecting your privacy is important to us.

This Privacy Policy explains what information we collect, how we use it, and what rights you have — especially if you live in California.

If you have any questions, you can always contact us at:
info@begintheshift.org

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1. Information We Collect

We only collect information that helps us stay in touch with our supporters and operate our nonprofit.

Information You Provide Voluntarily

When you sign up for our newsletter, event alerts, SMS updates, make a donation, or contact us, we may collect:

• First and last name

• Email address

• Phone number

• ZIP code

• Donation information (if you donate)

We collect this information through opt-in forms on our website or donation pages.

Donation Information

When you make a donation or purchase merchandise for fundraising purposes, your payment is processed securely by third-party payment processors, including:

• Zeffy

• PayPal

• Stripe

• Zelle

We do not store your full credit card or banking information on our servers. Payment processors handle that information according to their own privacy policies.

Automatically Collected Information

Like most websites, we automatically collect certain technical information when you visit our site, such as:

• IP address

• Browser type

• Device type

• Pages visited

• Date and time of visit

We use Google Analytics to understand how visitors use our site and to improve our communications.

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2. How We Use Your Information

We use your information to:

• Send newsletters

• Notify you about programs and events

• Send SMS alerts (if you opt in)

• Request donations

• Process donations and fundraising merchandise

• Respond to questions

• Improve our website and outreach efforts

• Maintain internal nonprofit records

We only use your information in ways that are consistent with how you provided it to us.

We do not sell your personal information.

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3. Email Communications

If you sign up for our emails:

• You may receive newsletters, updates, program announcements, post-event surveys, and donation requests.

• You can unsubscribe at any time by clicking the “unsubscribe” link in any email.

We process email communications through secure third-party providers.

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4. SMS / Text Message Communications

If you provide your phone number and opt in to receive SMS messages:

• You agree to receive informational and fundraising text messages from Perspective Shift Colorado and/or one of our branded programs such as Safety Blows.

• Message frequency may vary.

• Message and data rates may apply depending on your carrier.

• Consent to receive SMS messages is not required as a condition of donating or supporting us.

To opt out at any time, reply:

STOP to cancel
HELP for assistance

You may also contact us directly at info@begintheshift.org to be removed from SMS communications.

We comply with applicable federal and state laws governing SMS communications, including opt-in and opt-out requirements.

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5. Sharing of Information

We respect your trust.

We do not sell, rent, or trade donor or supporter information.

We may share your information only with:

• Service providers who help us operate our website or send communications

• Payment processors to complete donations

• Legal authorities if required by law

All service providers are expected to safeguard your information.

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6. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the right to:

• Know what personal information we collect

• Request access to your personal information

• Request correction of inaccurate information

• Request deletion of your personal information (with some legal exceptions)

• Request information about how your data is used

• Not be discriminated against for exercising your privacy rights

We do not sell or share personal information for cross-context behavioral advertising.

To exercise your rights, contact us at:
info@begintheshift.org
1311 Oro Rdg, Palm Springs, CA 92262

We may need to verify your identity before fulfilling certain requests.

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7. Data Retention

We keep personal information only as long as needed to:

• Provide communications you requested

• Maintain donor records

• Comply with tax and legal obligations

• Resolve disputes and enforce agreements

You may request deletion of your information at any time.

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8. Cookies and Analytics

We use cookies and similar technologies to:

• Understand website usage

• Improve performance

• Analyze visitor trends

We use Google Analytics to help us understand how visitors interact with our website. Google may collect information as described in its own privacy policy.

You can control cookies through your browser settings.

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9. Merchandise Sales

From time to time, we may offer merchandise as part of fundraising efforts. These items are offered to support our nonprofit mission and are not commercial retail products.

Purchases are processed through third-party payment providers listed above.

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10. Children’s Privacy

Our website and programs are not directed toward children under 13. We do not knowingly collect personal information from minors.

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11. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information.

However, no internet transmission is ever completely secure, and we cannot guarantee absolute security.

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12. Third-Party Links

Our website may contain links to third-party websites (such as payment processors). We are not responsible for the privacy practices of those sites.

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13. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last Updated” date at the top of this page.

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14. Contact Us

If you have any questions about this Privacy Policy or your information, please contact us:

Perspective Shift Colorado, Inc.
info@begintheshift.org

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